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Social Media Coordinator

Broadsheet Media
Full-time
On-site
Victoria, Australia
Digital Marketing

Submit your resume in PDF format, along with a cover letter attached within the same document, outlining your experience and why you would be a good fit for the role. Your cover letter should briefly tell us why this role is a good fit for you and ideally include some links to showcase your work – written, video or social media. Applications without a cover letter will not be considered.

About Broadsheet:

Broadsheet is one of the country’s most influential independent publishers and award-winning media brands. In addition to our website, we reach millions of readers through social media, print papers, videos, cookbooks and events. Our goal is to connect our audience with the very best our cities have to offer, from food and drink to art and design to entertainment and travel.

The Role:

Broadsheet Media is looking for a Social Media Coordinator to join our national editorial team from our Melbourne office.

The role supports our head of social media in connecting Broadsheet’s audience with content on platforms including but not limited to Facebook, Instagram and TikTok, and helps ensure smooth day-to-day running of our social media platforms. The coordinator reports to Broadsheet’s head of social media and works with a team of editors and campaign managers around Australia to ensure we deliver on our promise to be the best resource on city culture in the country.

The social media coordinator will be responsible for: social media post creation (including video), managing daily and weekend social media schedules; reporting on social media performance and using data and insights to inform work; contributing to wider social strategy.

The successful candidate will be highly organised and efficient with excellent short-copy and writing skills, a strong grasp of grammar and editorial conventions, and exceptional attention to detail. Equally they are comfortable creating and appearing in video content across multiple social platforms.

This is a role for someone who remains calm under pressure and thrives in a fast-paced environment with multiple stakeholders and rolling deadlines. They will have a knack for producing engaging, accurate and compelling social media content, and copy, at speed. Experience in a digital newsroom is preferred but not essential.

The coordinator should have a passion for, and nuanced understanding of, culture in their home city and Australia in general. Knowledge of Broadsheet and the cities it covers will be an advantage, as will a familiarity with the ways in which a publication can be repackaged socially with speed, clarity, and wit. We’re looking for someone who is agile and has a “yes” mentality.

Broadsheet editorial is a fast-paced, constantly changing news environment – the social media coordinator must be a flexible and reliable individual who is self-motivated, consistently meets deadlines and can manage high-pressure situations in a calm and professional manner.

They will know how to connect with audiences online, what makes successful and credible digital editorial and have an endless curiosity about life and culture in Australia.

What We’re Looking For:

  • Minimum one year experience in editorial, digital marketing or media or social media (experience in a publishing or news environment, with a focus on digital, is a plus but not necessary)
  • Experience managing social media channels, especially Instagram, TikTok and Facebook
  • Comfortable in front of camera and appearing in social led content
  • Excellent short-copy skills
  • Ability to shoot and edit video on phone
  • Excellent understanding of the rules of grammar, spelling and punctuation
  • Excellent attention to detail
  • Highly organised (good at prioritising, time management, multi-tasking, planning)
  • Ability to meet tight deadlines and work calmly and efficiently under pressure
  • Excellent written and verbal communication
  • Flexibility in a constantly changing news environment, including working flexible hours to meet deadlines
  • A strong understanding of Broadsheet – its purpose, content, voice, style, tone and audience
  • Strong understanding of SEO, online publishing tools and social media
  • A passion for, and knowledge of, food, arts, fashion, culture and city life

Commitment to diversity and inclusion

At Broadsheet, we are committed to developing a workforce that embraces all aspects of diversity, and we work hard to ensure we are a welcoming organisation that prioritises equality and inclusion and fosters a sense of belonging for all our staff. We take pride in our acceptance of the unusual and we are deliberate and reflective about our culture and seek those we believe embrace an empathetic, caring and supportive environment. Diversity comes in many forms, and we know that having many points of view, experiences and ideas are key to us being a successful organisation. We encourage applications from First Nations peoples, people with disabilities, and of all ages, nationalities, backgrounds and cultures. We want everyone to feel safe in being open about who you are and where you have come from, allowing us to provide support for you to perform at your best. We encourage applicants to be open with us during the recruitment process about their needs, so we can find the best way to provide support.